The Steel & Co. Blog

Supporting local businesses as they grow, adapt and put down roots in the community is one of the most rewarding parts of what we do. Our latest success story is Sapphire Beauty, a welcoming new salon that has recently opened its doors on London Road South in Lowestoft.

Run solely bySapphire Mills, Sapphire Beauty is the result of nearly two decades of industry experience, determination, and a clear vision for creating a calm, accessible space where clients can relax and feel looked after.

At Steel & Co, we see every property move as part of a bigger story – about people, families, and the places they call home. Our Community Stories series shines a light on local clients who are investing in Lowestoft and the wider East Anglia area, and on the behind-the-scenes support that helps them take their next step.

Following our first feature on Fab Fabrics, this second story focuses on Skin Graphics – a long-standing tattoo studio whose move into a more prominent High Street location is helping them serve their clients even better, while adding to the life and character of the town centre.

At Steel & Co, we see first-hand how much passion and hard work goes into running a local business. Every shopfront, studio and office represents years of graft, big decisions and a real commitment to our town.

Our new Community Stories series shines a light on some of the people and businesses who make Lowestoft and the wider East Anglia area what it is. Each story shares how they are investing in the local community – and how we have been able to support them behind the scenes with honest, local property advice.

Last week was a bit of a pinch‑me moment for all of us at Steel & Co. Danny was invited to Number 11 Downing Street with our MP, Jess Asato, to meet Chancellor Rachel Reeves. It’s not every day you get to walk through that famous black door, but what really matters is why he was there — to speak up for Lowestoft and the local businesses that keep our town moving. 

Lowestoft is rapidly emerging as a key player in the UK’s renewable energy landscape. With major investments and government-backed projects in wind, solar, and green technology, this historic coastal town is transforming into a vibrant green energy hub. For local businesses, investors, and commercial property owners, these changes are opening exciting new doors, and Steel & Co. is here to help you navigate this evolving market.

So, everyone's talking about working from home these days, right? You can't scroll through LinkedIn without seeing another article about hybrid models and the death of the office. And sure, we've all gotten pretty used to the commute from the bed to the desk (slippers optional!). But here in Lowestoft, something interesting is happening – the demand for actual office space is proving surprisingly resilient.

A stunning Edwardian property in one of Lowestoft’s most prestigious coastal locations is now available for sale, offering a rare opportunity to acquire a historic building with incredible potential.

Windsor House, located on Kirkley Cliff Road, has long been a part of the local community, previously operating as a successful care facility. Now, with a fresh start ahead, this remarkable building is on the market, listed at offers in the region of £900,000.

Lowestoft is undergoing a remarkable transformation, moving from its traditional fishing and tourism roots toward becoming a vibrant centre for renewable energy, culture, and manufacturing. Recently, Danny Steel, managing director of Steel & Co. and chairman of Lowestoft Vision, expressed his own optimism, saying, “I feel more positive about Lowestoft’s prospects than I have done for at least a decade.” The future looks brighter than ever with several major developments that promise new opportunities for the town’s residents and businesses alike. 

Thinking of opening a cosy café in Lowestoft? You've chosen a fantastic spot! With its coastal charm, rich history, and steady flow of tourists, Lowestoft offers prime opportunities for aspiring café owners. Imagine setting up shop on one of the town’s bustling streets, where foot traffic ebbs and flows like the tide, and the right location can be the difference between a good café and a thriving one.